
ALT Graphic for an Addison’s disease and adrenal insufficiency GP awareness campaign. The main heading reads, “RAISING GP AWARENESS OF ADDISON’S DISEASE & ADRENAL INSUFFICIENCY,” with “GP AWARENESS” highlighted in teal and a megaphone icon beside the heading. Below, the poster says, “We’re taking our new campaign to the RCGP 2026 Annual Conference!” Underneath, three large illustrated icons and corresponding words are arranged vertically: an eye icon with “SPOT.” in purple, a stethoscope icon with “STABILISE.” in teal, and a person supported by a hand with “SUPPORT.” in purple. A teal arrow points towards the campaign messages. The background is light grey. Along the bottom is a white band containing the RCGP 2026 Annual Conference logo. A campaign logo in the lower right corner repeats “SPOT. STABILISE. SUPPORT.” alongside the ADSHG logo and website address.

ALT Graphic from the Addison’s Disease Self-Help Group (ADSHG) with the headline “Campaigning for Safer Adrenal Crisis Care” in bold red text. Above this is a red button labelled “Patient Safety Risk.” Supporting text explains that an adrenal crisis is a life-threatening medical emergency requiring a time-critical injection of hydrocortisone. A large grey panel contains a red warning heading: “Other life-threatening conditions have auto-injectors or pre-filled syringes. Adrenal crisis doesn’t.” Additional text explains that the hydrocortisone injection process is complex and involves multiple steps, leaving patients struggling to self-inject life-saving treatment. It also states that patients’ lives are at risk and hospital admissions are increased because of delayed treatment. Below the text is a red circular illustration showing a syringe, vial and ampoule, with warning symbols. The purple footer contains the call to action “Help us campaign for change” followed by a white arrow.










