Animesh Mishra (@thatcasualvc) header
Animesh Mishra (@thatcasualvc) profile picture

Product & Growth Operator | Ex-VC | Scaled 13 out of 19 growth channels from 0 to 10 | Host of hottest tech events in India |

Bengaluru, India
Joined May 2021
Photo by Animesh Mishra (@thatcasualvc)Photo by Animesh Mishra (@thatcasualvc)Photo by Animesh Mishra (@thatcasualvc)Photo by Animesh Mishra (@thatcasualvc)Photo by Animesh Mishra (@thatcasualvc)Photo by Animesh Mishra (@thatcasualvc)Photo by Animesh Mishra (@thatcasualvc)Photo by Animesh Mishra (@thatcasualvc)Photo by Animesh Mishra (@thatcasualvc)Photo by Animesh Mishra (@thatcasualvc)
The next 5 years are going to be very interesting for marketers. I think the very best growth marketers will eventually be paid more than engineers — potentially $1M+ a year. But most marketers are sh*t So now I want to meet the people ahead of me. Now I want to find the people who are way better at this than me. And yes, I’ll make the arrogant claim: I think I’m the best growth marketer in India for growth to US and here's why , stating some of the things me and my team achieved → 27M influencer marketing views in a week at ~$2 CPM → Took a company from $200K → $11M ARR in 10 weeks through growth hacks → 1B+ UGC views from upcoming creators at ~$0.80 CPM → 7 Product Hunt #1 spots in a month (2 companies raised after) → 10M+ Reddit views → 30+ monthly enterprise demos → Shipped + marketed products generating $150K+ through PLG, Reddit & SEO → 3M monthly SEO signups in the US → Newsletters to 20K subs + webinars with 500 avg attendees and 40% retention → 62+ community events, including one with 10K+ offline participants → Events with Pan-IIT, Government of India & OpenAI → Personal brands to 50K+ followers + 20M monthly views → ~$100K/month in US ad spend → Product role on a product with millions of global users + built a viral referral (4 in 10 users referring in SEA) program → 1 year in VC understanding user + investor storytelling → TikTok Shop brands doing ~$3M/month → 5 viral X/LinkedIn launches, highest at 500K views → PR narrative generating 30M+ coverage/views And interestingly, people I’ve worked with have gone on to start their own agencies in Bangalore. I genuinely think some of them will become the best agencies in the city within a year. Come prove me wrong. I’m planning to host an OG Growth Marketers meetup in Bangalore. Because honestly, there’s way too much fluff in marketing right now — especially agencies selling frameworks and case studies that sound great but don’t tell you what actually happened. Tag them #community #meetup #growth #marketing
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Animesh Mishra retweeted
Happy National Cat Day to those who celebrate! Meet Phoebe, our resident in-house cat. She occasionally helps us with work (or just does cat things and takes a nap, either way). Builds August with us and is a very nice presence to have
Today is National Cat Day.
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Atomik growth and these x launch agencies are sketchy af
Replying to @GergelyOrosz
One of many of these IMO sketchy agencies: Atomik Growth They have this service called “clipping” which is “pay ppl to RT tweets/videos.” They contacted me to do it and I talked to them later to realize this is mostly what they do. They also have case studies of fake launches on their website: atomikgrowth.com/services/cl…
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Animesh Mishra retweeted
This is proof that Modi Govt is giving bulk suspension orders to Instagram. They are not even bothering to check individual posts, just blindly blocking posts left and right in mass.
Instagram removes the reel posted on LiveLaw's official page about the ECI's affidavit in the #SupremeCourt. The reel, which was only an explanation of the ECI's version, was removed by Instagram saying, "We received a legal request to restrict this content". There is no explanation how the reel (instagram.com/reel/De_dnDnOW…) violated any law. @instagram @Meta The same video is available on YouTube - youtube.com/watch?v=OuEYr-bY…
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saari file jala di
🚨 BIG BREAKING Reports of a fire at Delhi’s North Block, which houses offices of the Finance Ministry and the Home Ministry. More details awaited. 🐟 🐠
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Animesh Mishra retweeted
Speaking at #IGDC2026 in Chennai! 🎮 Talk: 'Gamification for Bharat', on how game mechanics shape the way we build @_frndapp. 📅 28 Oct, 11:00 am 📍 Hall 4, Chennai Trade Centre Come say hi! @theindiagdc
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most indian startups will not go global because they will never take risk and burn cash zoho story of long term sustainable business is bs in this era there is nothing called as product love , just user experience upgrade
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most founders should hire an external marketing consultant to know truths about their own marketing engine
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indian VCs are PE in disguise absolute zero risk appetite ( most of them)
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this is so true indian VCs don’t have balls complaint from a lot of founder in india other SEA investor are super ballsy compared to mba grad running VCs
Why are Indian VCs so afraid to take risk and make money? Someone should go to India and take risk and make money. Our story - corememory.com/p/a-new-india…
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lagta hai paytm ke founder ki bhi mms hai bjp ke pas warna itni ass licking
One of the biggest changes, I'm proud of is the length & breadth of our new highways and airports. Impact on ground is huge & visible. Going from Delhi to Aligarh to Etah (my sister's place) was such a nightmare in 2010s and now it's smooth like butter. ✈️ flights we take to so many places (should say thanks to @IndiGo6E also for such wide network) are true pleasure & privileges.
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Animesh Mishra retweeted
Arnab tried the old ‘foreign-funded CJP’ script. Anmol tore into it. 😂 Indian youth are waving the Tricolour and demanding their rights. How’s that anti-national? ‘These cockroaches are keeping you and BJP up at night.’ Arnab: ‘Let’s not go off topic.’
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how to stop this fake conspiracy account destroying india democracy @elonmusk
We will see protests by some groups starting in border areas with China soon. Namely Arunachal, Sikkim, and Ladhak. Why? It's part of the India destabilization plan. If they happen, understand it can't be a coincidence for all the border areas to be in protests at same time.
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the morons are the remaining pieces of 1947 and they should be kicked out
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bjp creates the real anarchy
Pasighat, Arunachal Pradesh.📍 Young protesters were sitting peacefully. Then a SHOT rings out. 💥💀 Why does the BJP struggle to handle peaceful protests? People protest when they feel ignored by the policies that affect their lives. The answer should be dialogue and accountability—not bullets or shells.
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right wing = uneducated
Right-wing mob outside the Mandir Marg PS raising slogans against @neha_aisa; police who insist on bonds from her silently watching the open threats to her. Not ironical or comical, but a reflection of the impunity mobs enjoy and the targeting of social justice activists
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bjp it cell is failing so bad at creating narratives
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Animesh Mishra retweeted
🚨MASSIVE BREAKING : Advocate Bhanu Pratap brutally EXPOSED Supreme Court : > "If anyone has the biggest hand in destroying this country's democracy and Constitution, it's the Supreme Court." > "How did the court let SIR happen?" > "Form 6 was misused, and the court did nothing. It's still doing nothing." > "13.5 crore people's votes have been cut. Can the court not see what you and I can see?" Harsh? Maybe. But look at the record. > Petitions against SIR: hearings, dates, more dates > Meanwhile the deletions kept going, state after state > The CJI was removed from the CEC selection panel by law, and the CEC is now picked by the PM's own panel > Electoral bonds were struck down, but only after the money had already been collected Think about it for a second. The court is the last door a common voter can knock on. If the EC is compromised and that door stays shut too, where does the citizen go? Justice delayed is democracy denied. When your name is gone from the voter list, a hearing after the election means nothing. THE COURTS MUST WAKE UP BEFORE THERE'S NOTHING LEFT TO SAVE 🗿🔥
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Animesh Mishra retweeted
I have been writing since 2020, and also earlier in Parliament, to Modi about how China is grabbing the hitherto undisputed Indian territory. I have also information that both Modi and our External Affairs Minister have denied this Chinese grabbing. When asked for a full map of Ladakh and Arunachal areas of India, the Duo decline to disclose even a map. Hence I may soon approach the Delhi High Court.
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Show me the evidence of foreign funding , not the insinuation.. and stop labelling your own fellow Indians who may have legitimate grievances, or disagree with you or ask inconvenient Qs : my limited intervention at the end of Democratic Noise(sorry news) room!🙏
"Show me the evidence, not the insinuation," says @sardesairajdeep. He further adds, "investigate the foreign hand if there is evidence but don’t use it to deflect questions about the government’s own actions." Should dissenting citizens face labels before their questions receive answers? #ForeignHand #PoliticalDebate #Dissent #Protests #DemocraticNewsroom | @PreetiChoudhry
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