Lera 🦋 Clipwing

we tripled @adamlyttleapps's youtube subscribers from 6K to 22K in 6 months (here’s how we did it) Adam came to us in january. he has insane authentic charisma on screen! our literal dream person to work with. but he needed more time to focus on what he loved.. building products and making videos about them. our solution? 1. consistent videos. 2. strong intros/outros. if you: - aren’t spending enough time building - want to grow your audience on YouTube save this youtube playbook to go from “how?” to “i know what to do.” 👇 1️⃣ publish twice a week, every week it took Adam 1 week to edit 1 video and upload. this slowed publishing (and growing an audience). we used this workflow to fix it: 1. we agreed to produce 2 long-form vlogs weekly 2. Adam sent us the script, recording, and b-roll 3. we did our magic + set aside 1 day for changes 4. Adam publishes a new vlog every Wed and Fri consistency = growth. 2️⃣ use strong intros to keep people hooked your intro is your hook. but most people leave your video in 5 seconds! why? - the intro doesn’t give what’s promised in the title - the video starts slow or is confusing the worst intros.. - feel different from the title + thumbnail - takes too long to get to the point the best intros? - match the title + thumbnail - give a reason to stay - make someone think ‘yes, this is what I came for!’ how to create a killer intro for your next video: 1. keep it between 20-30 secs 2. hook fast: edits, captions, voiceover 3. rewrite your intro if it feels weak but don’t forget.. 3️⃣ make people remember your outro your outro is a handoff. it’s the last thing people remember. ‘thanks for watching’ won’t make them come back. a good outro: - wraps up the idea + gives the next step - gives a reason to stay on your channel or share it - leaves the viewer with a clear takeaway use these for your next outro: ‘be sure to subscribe and check my progress on this next week…’ ‘Share your thoughts below. i read every comment for the next video topic’ why does all this matter? 🤔 if your intro + outro are weak, people just leave. but a great intro + outro? makes people WANT to return to your channel. p.s. check below to see a video we created that got Adam 100k+ views for the first time 👇

yesterday i hired a new guy and today he already came up with 4 new microtools ideas and shipped them and he just published 5th while i was writing this tweet.... looks like i made the right choice

i made more commits than my developer today should i fire him??

pov: you started publishing skills

another thing i love about ai is seeing our team work together before, every editor worked on their own and barely talked to each other now they share what they make daily, help each other, come up with new skills and ideas. our team chat has never been this active

1. turn your article to video 2. post it to youtube 3. ??? 4. profit

decided to try a new style for the video based on @anulagarwal's article did we cook?

i think it's both a threat and a huge opportunity ai is getting really good at video editing, and a lot of what people pay editors for today will become much easier and cheaper to do but i don't think video agencies will disappear. clients still need people who understand their content, make creative decisions, and can turn their ideas into something worth watching at clipwing we're already integrating ai into our editing workflows, building our own ai skills and tools, and expanding beyond just video editing i think the future is about combining ai with human creativity ai will definitely change our business, and i want clipwing to be part of that future

made this video from our article on how to promote your videos on social media! send me your favorite article in the comments and i’ll turn it into a video for you 😏

i never got any traffic to clipwing from chatgpt, gemini, or other ai tools and couldn't figure out what i was doing wrong recently i started launching microtools and skills and yay!!!! my first visitor from gemini!!

if you're an indie app developer with a story to tell, this is your chance!! Adam is a deep thinker, a great educator, and knows how to make even the most technical topics entertaining to watch he's also built tons of successful apps himself so don't lose your chance👇

we started adding lots of new microtools so the popup got way too ugly so we finally redesigned it this took a full day before. now it took 10 minutes max with claude