Web3 Influencers Network

As the year 2025 draws to a close, we wish to acknowledge all our partners for the year 2025. From all of us at Web3 Influencers Network we say Thank You! @go_rosen @BlockchainUCC @BchainUNILORIN @MasterNeoMods @blockchainrsu_ @norahmining @BlockchainFul @BEI_edu @smartgstech

She was just like many others when Toyin Afolabi @Latilo2 joined WIN Academy Cohort 1 in 2023. She had Zero knowledge of Web3. No tech background and only about 300 followers on LinkedIn. Three years later, her reality looks completely different. - 20,000+ Followers on LinkedIn - An award winning Web3 Educator speaking on international platforms about Web3 She moved from being a student to helping other people find their way in the industry. She took everything we taught her at the WIN Academy and ran with it: - Personal Branding: She learned how to stand out and be seen as a trusted voice. - Content Writing: She started writing things people actually wanted to read. She learned to write with authority and an understanding of local nuances. - Marketing: She learned the real strategy behind how to grow a product and a community. Most people think they need to be a tech guru to make it in this industry. They think they need a massive following to get noticed. They are wrong. What you need is the right foundation, willingness to learn and desire to grow. Toyin Afolabi is proof that if you have the right training, you can go from Zero to Leader in few years. Toyin Afolabi @Latilo2 we are so proud to have been part of your Web3 journey. She was in Cohort 1. Will you be in the next? Cohort 3 is coming up soon. Follow us here or on X for more information on how to participate. #alumnispotlight #web3academy #btc

Huge congratulations to our Cohort 2 students for officially graduating today. Since November last year, these students have put in the work: - 13 Courses - 30 Hours of learning - 30 Days of practical growth challenges That's how in-depth our trainings are at Web3 Influencers Network Academy. We are on a mission to train the next generation of Web3 ambassadors, KOLs and Content Marketers. These graduates are now ready to build and grow. #web3marketing #marketingacademy #web3

We spend so much energy running away from the things that scare us, not realizing that the growth we’re looking for is hidden right inside those very moments. Face the discomfort, take the leap, and see what happens when you finally stop running. The version of you that you’ve been waiting for is on the other side. #MondayVibes #MotivationDaily

Happy Birthday @Slyman_Concept Wishing you the best birthday ever, full of joy, health, prosperity and all the best things of life. From all of us at Web3 Influencers Network

Marketing in 2026 be like.....😃 #Web3marketing #MarketingStrategy

Many viewers felt emotionally hijacked by the recent @coinbase Super Bowl Ad. Numerous viral videos from Super Bowl watch parties showed crowds happily singing along to the nostalgia-heavy track, only to burst into boos the moment the Coinbase logo appeared. Here's our view from a marketing perspective. The first thing about marketing is WHAT IS THE MARKET GOAL? The Kellogg School of Management gave the ad an "F" grade, arguing it failed to explain what the product actually does or why a viewer should use it. In marketing, not every ad is made for selling. Some are curated for controversy, others to stir up conversation, drive curiosity or just create awareness. From a marketing perspective, Coinbase leaned heavily into Pattern Interruption. They used the a beloved 90s anthem to get the viewers engaged. By the time the viewer realized it was a crypto ad, they had already spent 45 seconds participating in the brand's experience (singing along). They chose an uncommercial, non salesy approach prioritizing share of voice. People say the ad was a failure because of the boos afterwards, others said it felt like a rugpull that Coinbase is known for. This means that Coinbase needs to brush up on their brand perception. However, from a marketing standpoint THE AD WAS SUCCESSFUL. In marketing, a memorable ad is an ad that stirs up emotions. In modern marketing, HATING an ad can be just as valuable as LOVING it. The boos guaranteed that Coinbase was the primary topic on the news, post-game podcasts and Monday morning shows. Coinbase executives (including CEO Brian Armstrong) praised the ad for being the most talked about moment of the night, noting that it dominated social media trending topics for a fraction of the production cost of other ads. Which essentially means THEY ACHIEVED THEIR MARKETING GOAL. However, we think that Coinbase can do more: - The moment the boos went viral, Coinbase should have leaned into it with a "We heard you" campaign that addresses the user pain points and clean up the bad perception that people expressed. People argued that the boos were as a result of the current state of the crypto market and that Coinbase has promoted tokens and NFTs that rugged. - The Coinbase social media team should have been reacting to some of the boos in real-time providing better explanation. Ultimately, the Coinbase 2026 Super Bowl ad was successful. By the time the screen faded to blue, Coinbase had achieved exactly what it wanted: it became the most discussed brand of the night without hiring a single celebrity. Let us know what you think. #Web3marketing #coinbasesuperbowlad #blockchain