VP, Creative at Adobe | TEDx Speaker | Adweek Creative 100
California
Joined February 2009
- Tweets7.1K
- Following4.9K
- Followers4.9K
- Likes3.9K
Resh Sidhu retweeted
Adobe Is Adding AI Agent Features Across Its Product Lines, but Execs Emphasize Creators Have Choice of How They Use AI variety.com/2026/digital/new…
Resh Sidhu retweeted
This is f*cking insane. Anthropic engineer:
"You're not supposed to prompt Opus 5.5.
You're supposed to build a system that prompts itself. At Anthropic, 90% of our engineers have already built these systems."
In just 30 minutes, she explains how Anthropic builds AI agents that remember context, learn from mistakes, fix their own errors, and improve with every run.
This is the shift from simply using AI to engineering systems that work autonomously.
Honestly, it's better than most $1,000–$2,000 agent courses I've seen.
Watch the video, then save it for later
Miami, here we come. ☀️
Let’s talk creative teams, big ideas and a future that’s faster, smarter and more human.
Come to my talk. Stay for a hello.
See you at MAX! lnkd.in/evA49XdW
7
344
My first Adobe MAX as VP, Creative. And I’m not coming to talk about some distant version of the future. I’m talking about the one we’re building right now.
November 10–12 in Miami, I’ll be speaking on “The Creative Team of the Future: Faster, Smarter, More Human.”
Six months into building this team, we’re still very much in the middle of it. Testing. Learning. Rewriting the rules as we go. Because the creative team of the future isn’t just about moving faster with AI. It’s about building new systems for creativity without losing the thing that makes the work matter: people, taste, instinct, culture.
Faster. Smarter. More human.
That’s the conversation.
Who’s coming to MAX? Sign up for my session and come say hello! lnkd.in/evA49XdW
The future of creativity isn’t about chasing trends faster. It’s about seeing the signals earlier — and having the people, tools and judgment to turn them into culture.
Excited to join Craig Elimeliah at #CliosOnCulture in NYC.
Creativity × technology × humanity. That’s the conversation.
#CreativeLeadership #AI #FutureOfCreativity @Adobe
2
167
I’m hiring at Adobe.
I’m building a creative team around less ego, fewer layers, sharp taste, deep craft and high standards.
AI has raised the floor on production. The ceiling still comes from judgment, perspective and great people.
Hiring Heads of Design, Brand, Campaigns and Copy, plus senior designers, copywriters, producers and craft talent globally.
Come build something exceptional with us:
lnkd.in/g2iwq_tv
Resh Sidhu retweeted
GPT-6 Astra did it. Asked it take an old 3d scan of my parents drawing room and model it from scratch in Blender. It didn't download any assets and sourced textures from my photogrammetry scan and make procedural shaders. Man did it do a nice job!
Resh Sidhu retweeted
AI has made almost anything possible.
So the creative question is no longer: can we make it?
It’s: what is worth making?
@Adobe's Resh Sidhu on the New Breed of Creative lbbonline.com/news/adobe-res…
If you lead creative today, the job isn’t to make more. It’s to know what’s worth making.
AI makes creation faster. But volume isn’t a strategy, and speed without taste is just amplification of mediocrity.
What should we make? Why should it exist? Is it actually good?
How are you rethinking your creative team for this next era? ❤️
AI has made almost anything possible.
So the creative question is no longer: can we make it?
It’s: what is worth making?
@Adobe's Resh Sidhu on the New Breed of Creative lbbonline.com/news/adobe-res…
Just watched 100+ @Cannes_Lions Young Lions creatives do something no algorithm ever will.
In 24–48 hours, with only a brief and each other, they made work with conviction. Taste. Judgment. A point of view.
10,000+ submissions. 20+ global teams. Seven competitions. Brilliant firsts for Hong Kong SAR, Norway, Bolivia, and Morocco.
From our opening reception at Brian Collins House to today’s awards stage, @Adobe was proud to champion the next generation of creatives an makers. Because AI reveals the truth: human creativity is irreplaceable.
Congrats to every Young Lion. See the winners here: canneslions.com/learning/com…
See you at #AdobeMAX26.
2
275
Day two at @Cannes_Lions Five panels in.
One question keeps coming up: what does it mean to make now?
My take: AI does not make creativity less valuable. It makes taste, judgment, originality, and craft even more important.
Thanks to @garyvee and @snapchat's Grace Kao for one of my favorite, and most spicy, conversations with @Adobe
2
183
June 4. New York. 99U. One debate. Three perspectives on what creativity actually means right now. 🧵 @Adobe
1
1
304
Stefan Sagmeister. Rolling Stones. HBO. Guggenheim. Opted out entirely. One good thing, made well, over a year. AI only for what wasn't possible before. Not what's just cheaper.
1
2
123
I'm moderating. The question I'm bringing: it's never been easier to make things. Which means it's never been harder to make something that actually matters. See you there. @Adobe #99U #CreativeLeadership
1
2
47
'Akira' Creator Opens a New Animation Studio With a Website Teasing His Long-Awaited Next Film hypebeast.com/2026/5/akira-c…
129
The studios that win aren't building the fastest pipelines. They're protecting the one thing AI can't replicate: a real point of view.
1
1
59
Using AI to raise the bar or lower the cost — that's a leadership decision, not a technology one. The future belongs to those who refuse to let convenience replace conviction. #CreativeLeadership #AdobeCreative
37