Filip Merdic

December 2006 Goal of the Month nominations. You genuinely had to score a Puskás contender just to get nominated.

Media buying

I give up hiring a growth guy in SF. I talked to a dozen of them this month. Every single plan was the same. Wait till the product is ready. Line up influencers. Big launch. That exact plan already killed one of our products. We waited for it to be good enough, then went looking for people with reach to vouch for us. By the time we showed up, nobody cared. Then yesterday I watched @hectorserrranoo walk through how he built @WisprFlow's UGC program. 250+ creators. $100M ARR. That's when it clicked. Every AI startup is trying to poach this guy, and now I get why. There are maybe a handful of people like him in the Bay Area, and they're all taken. Waiting to hire one is just another way of waiting. Ads are creative. Influencer deals are a script. UGC is content. If your content is bad, no growth hire saves you. So we stopped waiting. Now every day we try to put out more genuinely useful content, the kind people save and send to a friend. From day one, before it's ready.

This is now beyond football. This is one of the greatest scams in the history of mankind. I cannot believe these numbers I’m reading

And now Belgrade neighborhoods

JUST IN - EU President Ursula von der Leyen says that people's savings accounts are a problem and that she must put this money "to the service of European companies" says her plan to "securitize them" and "supervise them" They're coming for your savings, Europe.

"It’s underestimated how much of a difference aggression and ambition makes. I think 95% of a company's success is that.” @torstenreil on not letting anything stop you: “Everything else is excuses.” “Regulation doesn't matter. Yeah sure it takes longer to start a company in Germany. Yes you have to go to a notary. Who cares?” “It's not a problem.” “The regulations that we are subject to as a defense company with regards to the certification qualification of our systems, export law, and a whole bunch of other things… dealing with confidentiality, classified information, is a hundred times more than what a startup has to deal with in terms of bureaucracy and you can still deal with it.” “It still doesn't slow us down.” “Who gives a shit? Stop making excuses.” “I just don't like when people make excuses.” “You just have to have a few very aggressive companies that point out that everyone else is basically mailing it in, and I think a lot of people are."

3 months ago, I sold my 1st company, Skio, for $105M cash. Now my 2nd company, Icon, just raised $30M to launch something the world has never seen. For $1000, we make 6 human creator ads (no AI, 100% real). We find creators, ship products, write scripts, & edit videos. It's risk-free: - Full refund if you don't love your ads. - You don't pay until you review 6 scripts. - Unlimited human revisions. Today, Icon introduces the world's first Agency. We're not building a normal agency: - We bought a $12M domain. - We're backed by Founders Fund and OpenAI + Google DeepMind leaders. It’s impossible to hire a creative team like ours for even $30K/mo: - Creative Directors who've worked with $100M brands (IM8, Obvi, Ridge). They update our format library daily based on winning ads (street interviews, skits, & 20+ more). - 12+ scriptwriters with $80M in Meta adspend. - 200+ in-house editors who've edited 100K ads. One more thing... We're giving away our internal Google Drive with 1000 winning ads that have driven $100M+ in revenue. You can make $100K copying these ads if you know what you're doing. Want the Google Drive? 1. Retweet this post. 2. Comment "icon". 3. DM me this post’s link & I'll DM you back with the Google Drive. [Bonus] Get 3 free human creator ads if you do the above and we end up working together.

This is pretty much most of my friend's Airbnb stories I have no clue what @bchesky is doing every day He could stop removing negative reviews on Airbnb to make it better When people stop believing in Airbnb listings credibility, it creates such an anxiety around booking because you simply don't know if you will have an experience like the QT below And people will just go book elsewhere for more certainty, as I did We live in the time of honesty and transparency so Airbnb is literally off trend