2x Agency owner. Investor in software (8 fig portfolio). Host the occasional retreat. Mentored 4,600+ agencies. $200m+ in client results. 400k+ on YouTube.
Norwich, England
Joined November 2010
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Jordan Platten retweeted
Discussed a lot on this podcast
📈 Our brand incubator plans and structure
🧪 Exact creative angles to use and how to test them for ecom
🍄 Microdosing for unlocking creativity and emotional intelligence
And of course the Tyson Fury and Floyd Mayweather journey for those that haven’t heard 😂
Super interesting chat with @JordanPlatten who was our first agency mentor back in the day.
Thanks for the chat JP
youtu.be/Ypyec9UHPig?si=8VY-…
Jordan Platten retweeted
I run a 7-figure marketing agency.
I put together a whiteboard that shows you exactly how to find untapped agency niches.
So you can grow your business with less competition... Want it?
1) Like this post
2) Comment "UNTAPPED"
I'll send it over by DM.
[Must be following]
Jordan Platten retweeted
You'll have to trade what you currently have for the life you ultimately want.
Instead of partying on the weekends, you wake up early and get to work.
Instead of eating junk, you choose healthy, nutritious food and have more energy.
Success requires sacrifice.
Jordan Platten retweeted
If you want to hit 6 & even 7 figures in your agency:
Do the things losers don't like to do:
They don't cold call because it makes them nervous.
They don't send cold DM's because they're afraid they'll get ghosted.
Want extraordinary results?
Be willing to get uncomfortable.
Jordan Platten retweeted
Quality is the key to successful scaling.
Start small (with a handful of clients) and focus on perfecting your craft.
Then, create systems to maintain that quality every step of the way.
This is how you scale without losing your edge.
Jordan Platten retweeted
How to grow your agency (the fast way):
1) Deliver exceptional results
2) Collect testimonials often
3) Document your success stories
4) Be omnipresent on social media
5) Never stop doing outreach (EVER)
Follow this list & you'll hit your goals in 12 months instead of 12 years
Jordan Platten retweeted
If you want to scale your agency:
The question isn't HOW it's WHO.
As in "who do I hire that can help get us to the next level?"
Remember this quote from Zig Ziglar:
“You don't build a business. You build people, and then people build the business.”
Jordan Platten retweeted
Scaling is like walking a tightrope.
Too fast and your service quality dies.
Too slow and churn will make your agency crash and burn.
But master this balance and there's nothing stopping you.
Jordan Platten retweeted
Establishing authority with your prospect is non-negotiable.
You know you can make them more money.
Do not lose that frame.
Jordan Platten retweeted
Never stop doing outreach.
I don't care if your agency does 100k+/mo.
You can scale back on volume—less emails, less DMs, less cold calls...
But never completely turn off the machine.
I've seen 50k+/mo agencies get decimated because they started relying entirely on referrals.
Jordan Platten retweeted
This is Bryan Johnson.
A 46 year old tech CEO who trashed his body for 23+ years. Now he spends $2M+ a year to reverse the damage.
His anti-aging routine is INSANE, but you can use it to optimize your energy for success in business. Here's how:
Jordan Platten retweeted
You need an understanding of every area in your business:
• Sales
• Lead generation
• Service delivery, etc.
This doesn't mean you should become an SEO expert just to optimize your landing page:
Delegate low leverage tasks.
Focus on needle movers.
This is how you scale.
Jordan Platten retweeted
When starting an agency, your top priority is getting one client to give you a shot.
Then deliver a disproportionate amount of value in relation to price.
That first testimonial will pay dividends forever.
Jordan Platten retweeted
Everyone thinks their problem is lead generation.
But most would be better served focusing on conversions.
Leads are everywhere. Turning clients into revenue takes work.
Jordan Platten retweeted
This is Jay.
He's 37 years old.
He went from $0 to $10,000 per month in 5 months with his SMMA.
Here's how he did it:
Jordan Platten retweeted
An agency is the ultimate form of leverage:
Initially, you do what it takes to get your 1st client.
You get proof of concept.
You build a team and focus on:
• Lead flow
• Service delivery
• Systems & automation
Once in motion, it's all about hiring the right people.
Jordan Platten retweeted
There are very few problems an agency owner can't solve by doing 100+ cold outreaches a day.
You think the problem is your niche (sometimes it is).
You think the problem is your offer (this can be true too).
But 99% of the time the problem is...
Nobody knows you exist.
Jordan Platten retweeted
Your agency's success comes down to these 5 factors:
1. Nailing a profitable niche
2. Selling a high-ticket service
3. Hiring and retaining top talent
4. Creating a lead generation flywheel
5. Streamlining operations for efficiency
Master these and you'll scale with ease.
Jordan Platten retweeted
This is Gary Vee.
He's made billions of dollars in his career and runs one of the biggest creative agencies in the world.
He also gives some of the worst advice.
Here are 5 of his worst takes:
