I think @narendramodi govt is losing the battle of perceptions particularly on @instagram. Every day hundreds of propaganda reels are being made against the govt that is being forcibly pushed on the timelines of everyone, even when you don’t follow the makers. The platform has clearly picked a side. And @AshwiniVaishnaw’s ministry seems to be either clueless about it, or the babus are compromised. @blsanthosh

Oct 28, 2026 · 6:20 AM UTC

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Instagram doesn't win election. It only sets a narrative like an advt. Cong is posting but is it getting across? No amount of posting from a multiple times failed product will make people believe in that product.
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It is reaching the timelines of the young and clueless. It is not about the congress. It is a very insidious anti-establishment propaganda.
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For a decade when they were pushing 'pappu' reels you were dancing in joy. The minute the tables have turned you can't stand it any more. It's called algorithm... There are more people voluntarily creating content against the govt than there are IT cell folks. Hence the deluge of anti govt feeds!
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What do u mean propaganda? Do u think people are stupid? They cant judge right from wrong? You want to control media like an authoritarian?
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They are showing reality not a propaganda which modi’s trolls pushed for years on facebook and WhatsApp . Are you scared seeing the real feelings of India??
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Meta suspended my first Instagram handle, which had 425K followers, in 2023. After two years, I created another handle in 2025, but Meta suspended that one too in 2026, when it had reached 415K followers. My organisation YSS’s Instagram account, with 150K followers, three state-unit accounts for Odisha, Bihar and Assam, and two of my backup accounts have all been suspended by Meta. Reopening these accounts should be a left-hand job for the government. Many people in the ministries know that my accounts have been suspended, yet there has been no response. My case has already reached the right tables through several people working within the system. What kind of unity are you asking for, sir? Today, the government seems happy watching leftist handles grow because it doesn’t want any organisation or individual other than the BJP to talk about Hindutva.
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I think centre should give the MIB to someone else. Vaishanavi ji is already doing great in Railway sector and he should focus on that sector only. Managing 2 ministry would be hetick
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Modi ji needs to make more reels
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Perception about facts is not same as propaganda. You need to stop smoking cheap weed.
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Reddit is going full rage with PRs of Neha Bora, Kejriwal and Nepali Das. @AshwiniVaishnaw @blsanthosh
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U can ask Meta to ban them all if they posted anything without wearing Bindi. Bindi/Tikli over everything !!!
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Always blaming external forces is not going to do anything for the govt. fatigue has caught up
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There is no visible young leader in BJP . All oldies behave line saints. They still live in past era. No presence on social media. No communication. Under pressure to maintain "good boy" image.
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Clearly babus are compromised and are actively working against the govt as they have lost their main bribery income which they still want inspite of several salary hikes.
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The government is already eliminating instagram posts by the thousands. Now, if Instagram is also a problem because it allows anti-government content to reach people, why not recommend shutting down the app in India altogether? Wouldn’t that be a simpler solution than blaming the platform for losing the battle of perceptions? ❓
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Don't term reality as propaganda. This is not a "copypaste" gang these are genuine citizens who have been cheated, and I myself am one among them
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It's Battle between reality with facts and PR + illegal use of power(to remove those posts). @BJP4India @narendramodi have lost the trust of People of Indianl special General category. They will be thrown out in 2027 n 2029. #bjpagainstgc
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Its not just propaganda. People are genuinely sick of how pathetic policy making has been. Babus are running riot everywhere with corruption. Urban infra is a mess. Taxes are crazy high but quality of living has crashed. Then the PM says "jo diya woh hazam" when its we who are giving taxes.
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Mam, Not to worry. Soon you will be habitual to all these. It takes time to get adapted to unscripted things.
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Madam, I have lost faith in Team @BJP4India , they tabled the anti paper leak Bill under Gen Z pressure. They haven't tabled a strong anti corruption bill till now. They've not done anything to reform the Judiciary. Too many hypes,too many narratives to hide corrupt practices & domestic failures in the states.
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There is a deep lack of understanding of power of propaganda. Winning narrative war doesn’t even seem to be a priority. No strategic vision only reactive actions. They don’t know how to play the game.
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Time govt acts more strict and these people creating crap reels and watching them online are most unproductive population of India.. Till the concept of more views, more pay is not curbed, these people will wreak havoc in society for it. Social media Regulation is needed!!
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Instagram hero's with lakhs of followers got defeated badly in local self body elections all over India Some didn't got even 100 votes, recently in Rajasthan
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There's no agenda driven push. People have started hating Modi,Shah and the BJP after 12 years of excuses and blame game. It is organic. The more people post, the more likes, shares they get and the more the algo shows it. When your IT cell spent 100s of crores to create posts and narratives on twitter, WhatsApp and FB you were happy. Now, that the people of India are coming forward and making reels for free to vent out their anger for free, you think it is "agenda driven" Free advice - If BJP and RSS want to survive, then call an all party NDA meet and get rid or Modi-Shah and have someone more acceptable like Rajnath, Gadkari take over and ensure decentralization of the party. Else, BJP will be doomed and take RSS with it.
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They need to hire #NarrativeaNest 😊
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I beg to differ. Social media posts don't determine the outcome of elections. India lives in its villages. In any case social media responses are characterized by offhandedness, non-serious ess if not frivolity and herd mentality. Mark my words, Modi will return to power with 300 plus seats
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Both possibilities are true, the ministry is clueless & babu’s are also bored of their manipulations!!
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Sheffali - are you also ignoring SC ST and UGC issues?
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This is something which many have observed. The narratives are being set by these platforms. The cascading effect will be felt around end of 2028 and beginning of 2029.
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Both, govt is ignorant and babus are compromised 😡
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Yes this is true !! There are lots of narratives building videos we may see everyday on Instagram against government!!
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Are you not aware of UGC, SC/ST Act, minus / fail marks college admissions, increasing reservations, income tax attacks on 2% of the population?
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Meta suspended my first Instagram handle, which had 425K followers, in 2023. After two years, I created another handle in 2025, but Meta suspended that one too in 2026, when it had reached 415K followers. My organisation YSS’s Instagram account, with 150K followers, three state-unit accounts for Odisha, Bihar and Assam, and two of my backup accounts have all been suspended by Meta. Reopening these accounts should be a left-hand job for the government. Many people in the ministries know that my accounts have been suspended, yet there has been no response. My case has already reached the right tables through several people working within the system. What kind of unity are you asking for, sir? Today, the government seems happy watching leftist handles grow because it doesn’t want any organisation or individual other than the BJP to talk about Hindutva. @sarthakbhagat45 ki b story hai to kya uske I'd b modi ne udadi
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Government is losing on many fronts for its soft approach and not safeguarding its own people. If this attitude is not changed early, many hardcore supporters will find difficult to post without the safety cushion.
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