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With the WNBA season ending this weekend, here's a look at the total engagements on Instagram of its top 50 players this season. TLDR: Sophie Cunningham is in a league of her own.
— Cunningham has 8.3M total engagements — 27% of the entire top 50 — and averages 518K engagements per post, 2.4x the next-highest player (Caitlin Clark).
— Each of her four biggest posts individually generated more engagement than the full-season totals of 46 of the other 49 players.
— It’s a four-player economy: Cunningham, Angel Reese, Paige Bueckers, and Caitlin Clark combine for 65.8% of all engagement across the top 50 (20.2M of 30.7M).
— One caveat: A’ja Wilson, #6 in followers at 1.6M, hides her likes — so her engagement figures reflect comments only. (Data via @mondometrics)
NHL Teams on Instagram, Followers vs. Average Engagement
- Hurricanes lead league in engagement with only the #20 following
- Oilers are 7th in followers, only 17th in average engagements
- Columbus struggles across the board with few followers and lowest engagement in the NHL
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Top 50 NBA Players on Instagram: Followers vs. Total Engagement.
- LeBron, Steph and Giannis drive 46% of all engagements
- Jared McCain only 2.2M followers & more total engagements than Harden and Luka
(data via @mondometrics)
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Love seeing the MondoTrends data out in the wild for research @BKaminsky @bknown_
Sports Podcasts on Instagram: Audience vs. Engagement.
(data via @mondometrics)
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Here are a few projects, campaigns and content elements the team @bknown_ was part of in the first half of 2026.
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We are hiring an executive assistant @bknown_. Ideally based in Miami.
Apply here: linkedin.com/jobs/view/43767…
Sharing work we’ve done over last several months with @UpAndAdamsShow, @heykayadams, and @fanduel. We’ve helped Up and Adams generate close to 100M views along the way.
From daily NFL breakdowns to viral guest moments, the show community continues to show up in massive way 👏
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just got back from Riyadh, Saudi Arabia after an insane week covering Six Kings Slam and the Joy Forum with @bknown_ 💪
@ongondola let me know i was responsible for:
80 social posts & more than 29.7m views 🔥
One of those trips that leaves you fired up to create more!
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Whoah.
Check out TV viewership for @richeisen's return to ESPN's SportsCenter on Monday night:
📺 708,000 viewers, up 67% from average 11 pm SC.
📺 Most-watched 11 pm SC since mid-June.
📺 Slightly above Eisen's last SC for ESPN in 2003 (670,000).
frontofficesports.com/rich-e…
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Proud for @bknown_ to sponsor the Dean Maragos Memorial Golf Tournament
Finals is back! Did you know @shaiglalex has more Instagram followers than ALL of the Pacers players combined?! 😳
Thrilled to see the growth of @RichEisenShow TikTok channel, which has surpassed 20 million likes in just over 2 years since we started working together. We have generated over 115 million views and big salute to @richeisen and the staff for creating such an engaging show.
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You aren’t just publishing content—you’re competing for attention.
At Mondo Metrics, we helped @bknown_ track everything in one place—across social media and podcasts.
The result?
- 60% growth to 250M social views in Q1
- 300+ hours saved on analytics reporting
- Real-time, multi-client dashboards built to scale
Full breakdown: mondometrics.com/case-study-…


































