HolisticFlex

This is a great use of AI Quick fast effective ways to ship, test, and optimize offers. What used to take days and days.. now just one prompt! Go check this out 👇

“Do you have this in black?” I got that reply after almost every launch at my brand. We did have it in black and it was on the site the whole time. But an email only gets one hero so I’d pick the gray and the whole list got the gray. I’d send the guy a link, he’d buy it, and I’d feel pretty good about our customer service. It took me way too long to see the problem with that. He was the one who asked. Everyone else who wanted a different color only saw one option... figured we didn’t carry it, and moved on with their day. @getallanai the first thing I’ve seen that actually fixes this. Your designer uploads the black, the gray, whatever you’ve got, and each one’s tagged to the product it shows. If someone’s been looking at the black one on your site, that’s the hero they get at send time. It runs on top of your ESP, so your setup stays put. Right now someone on your list is looking at one thing and getting emails about another. Allan’s free for 30 days, creative assets included and no lift on your side. It's almost 2027... it's time to start emailing like it. → getallan.com I appreciate their innovation of email, I'm a proud partner of Allan and this is sponsored, however this may be the first game changing use of AI and email i've seen really worth your time to explore.

We're headed to Los Angeles, Austin and New York in 2027! @iamshackelford and the team are working on planning for 3 events in 1 week in your city next year. Small intimate rooms of 100-125 people. A strong mix of Founder, Operators, and the Individual Contributors doing the work at brands and agencies. This isn't a show with booths and panels, but a mix of tactical education along with curated roundtables for a single focus. In roughly ~6.5 hours, we'll feed you breakfast and lunch, educate you, help you solve your own challenges, and network you with 125 local brands and agencies doing the work. Los Angeles (Venice Beach) Tue, Jan 19: Acquisition Wed, Jan 20: Retention Fri, Jan 22: AI & Ops Austin, Texas Mon, Feb 22: Acquisition Wed, Feb 24: Retention Fri, Feb 26: AI & Ops New York City Mon, Mar 15: Acquisition Wed, Mar 17: Retention Fri, Mar 19: AI & Ops The tickets are now available for all shows on the site. Use code EARLYBIRD and grab em at half off. Learn more here: commerceroundtable.com/roads…

Somewhere in your welcome flow is a hero shot of a product you don’t even sell anymore. Go check, I’ll wait. Mine ran untouched for a year at a time... the same 3 emails, built on some random Tuesday and shown to every subscriber I've ever had. We call that “set it and forget it” like it’s a feature and it's not. The forgetting is the part that's actually costing you. So watching @getallanai run a welcome flow kind of broke my brain. Every asset is tagged to the product it shows. You’ve been browsing the blue one? Your email 2 hero is the blue one. I browsed the black one? Mine’s black. Built per person, at send time. Meanwhile it’s watching the whole audience too. It tracks which heroes hit, which subject lines get opened, which offers convert. New subscribers automatically get whatever’s winning right now. The flow literally rebuilds itself while it runs. An A/B test hands you one winner... eventually. This runs the entire tournament nonstop on every element, FOREVER. Start with your welcome flow. Plug @getallanai in free for 30 days and watch email 2 start matching what each person’s been browsing. Start free and thank me later. → getallan.com

Shoppers cut their BFCM budgets 30% and nobody told your forecast... @omnisend recently asked 4,363 people and honestly the answers explain a lot. Same amount of people shopping as last year but the $1,000+ crowd? Half of them are gone and the average US budget went from $479 to $336. Which means mid sized carts are the whole game now. Three things I’d do before November: 1. Rebuild the calendar for volume not whale hunts. More mid cart offers and every send earning its spot. 2. Quit leading with discount depth. Half of shoppers will chase the biggest number no matter what you do and that bidding war will eat your margin alive. Win on relevance instead. 3. Put BNPL right up front on anything pricey. Around 40% of shoppers say they’ll happily use it. And important to know this year 1 in 5 are using AI to hunt coupons now so those "secret codes" aren't so secret. Check out the full report, it will do more for your Q4 plan than your last three strategy calls. Full report’s free. Steal it → omnisend.com/resources/repor…

I used to brag about the exact feature I'm about to talk you out of... We shipped multivariate testing at my ESP in 2022, and we thought we were geniuses. Subject lines, heros, CTAs, all testable in combination. We were so proud. And look, at the time it was genuinely a big deal. We were so proud of finding the best email. Nobody asked the better question: best for who? @getallanai is the answer to that one. No winners. It just keeps assembling the best combination per subscriber, every single send, from blocks your designer builds once. Heros, copy, offers, product blocks... Based on data, it delivers a unique email for that individual subscriber It learns the way ad platforms learn. And it sits right on top of your favorite ESP's: Omnisend and Klaviyo. Multivariate testing is so 2022. Allan is what it grows up into. 30 days free, creative assets included, zero lift. See what comes after testing → getallan.com/?utm_source=jim…

We're coming to a city near you! After great success of last year's Retention Roadshow, @iamshackelford and I realized the demand for highly focused educational events. Not for Founders only, but for the Individual Contributors that seek education beyond a post on social media or a community. That's why we're hitting 3 cities for 1 week each in Q1 to help kick off 2027! We'll kick it off with Los Angeles in Jan, doing an entire week dedicated to 3 separate topics over 3 days: Acquisition, Retention and AI & Ops Then Austin in Feb And NYC in March These will be expert led with plenty of roundtable and networking to help brand and agency founders, operators and marketers. Each day will be roughly 6.5 hours long and we'll fuel them with plenty of drinks and snacks along with breakfast and lunch! The @CommerceRound Roadshow series is set and dates and details are found here: commerceroundtable.com/roads… Hope to see you at one or more!