Peyton O'Brien (@peytonmobrien) header
Peyton O'Brien (@peytonmobrien) profile picture

TikTok Strategist @HQNewsNow

Joined June 2026
Photo by Peyton O'Brien (@peytonmobrien)Photo by Peyton O'Brien (@peytonmobrien)Photo by Peyton O'Brien (@peytonmobrien)Photo by Peyton O'Brien (@peytonmobrien)Photo by Peyton O'Brien (@peytonmobrien)Photo by Peyton O'Brien (@peytonmobrien)Photo by Peyton O'Brien (@peytonmobrien)Photo by Peyton O'Brien (@peytonmobrien)Photo by Peyton O'Brien (@peytonmobrien)Photo by Peyton O'Brien (@peytonmobrien)
Peyton O'Brien retweeted
.@peytonmobrien has been cooking on the @HQNewsNow tiktok. We've literally gained just shy of 1 million followers because of her hard work this cycle.
It鈥檚 been a week since midterms and I wanted to reflect on some of our most viral @HQNewsNow TikToks from this year. 馃У
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Peyton O'Brien retweeted
one of my favorite @peytonmobrien originals from this year. we thought it up, posted it, and it... kinda flopped. so we waited for another opportunity to re-up it. and the re-up BANGED! sometimes, content you believe in deserves a second chance.
Replying to @peytonmobrien
We sent a message to voters through a trending song that they had the power to stop Trump. This taught us another lesson: don't be afraid to repost content if you believe in it. The first time we posted this it got under 1M impressions. The re-uploaded version generated 9M.
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Peyton O'Brien retweeted
We took feedback folks had from 2024, and created more substantive content that was still optimized go viral, like this edit of James Talarico from @peytonmobrien.
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Peyton O'Brien retweeted
When we launched @HQNewsNow back in February, lots of people had hot takes. 10 months later, we鈥檝e: - generated 5 BILLION views - hit 6 million followers on TikTok - worked with 15+ campaigns to circulate clips that set the narrative online to achieve a blue tsunami.馃У
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Peyton O'Brien retweeted
I am so proud to finally get to call @KeishaBottoms Governor-Elect! The day has finally come where Georgia elected their first Black governor, the first Black female governor in America. Y鈥檃ll did that!
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Peyton O'Brien retweeted
I鈥檝e thought about this speech a lot the past two years, and especially this week. This is such a beautiful video from @peytonmobrien, who is the one and only TikTok strategist of @HQNewsNow. @ArlieShugaar you鈥檝e built an amazing team this year across the HQ accounts.
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Peyton O'Brien retweeted
So proud of Gina, so proud of James, so proud of Texas!
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Peyton O'Brien retweeted
I can鈥檛 stop looking at it
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Peyton O'Brien retweeted
Sometimes, the fight takes a while.
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Peyton O'Brien retweeted
WE ARE PROUD TO SAY THAT WE ARE LIBERAL.
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Peyton O'Brien retweeted
Democrats will regain control of both the House of Representatives and the Senate in a historic blue wave.
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Peyton O'Brien retweeted
IT'S TIME TO TAKE OUR COUNTRY BACK.
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Peyton O'Brien retweeted
Let's make America feel like this again.
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Peyton O'Brien retweeted
MAKE A PLAN TO VOTE BY NOVEMBER 3RD. iwillvote.com
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Peyton O'Brien retweeted
The comments on this post are flooded with people remarking that these are true Christian values. It feels that way because he truly embodies everything he's saying. It's been so fun to create content supporting his efforts in Texas.
#TexasSenate TikTok video of James Talarico from @HQNewsNow racks up 2.1 million likes in 3 days.
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Peyton O'Brien retweeted
My only goal coming out of 2024 was to build up more digital infrastructure for Democrats. So I built up @factpostnews and then moved on to reboot @HQnewsnow. so fulfilling to see those accounts drive attention and put the Trump admin on their back foot.
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Peyton O'Brien retweeted
Our TikTok in the past month: #2 Trump鈥檚 TikTok in the past month: #91
Trump: You know who the number one person in Tic Tac is by far? Trump. Me. Taylor Swift was #11. I'm #1
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Peyton O'Brien retweeted
Highly recommend taking a break from doomscrolling and looking through the thousands of beautiful comments on this extremely viral TikTok video
This video celebrating the 11 year anniversary of the Supreme Court鈥檚 marriage equality ruling has now surpassed 30 million views on @HQNewsNow鈥檚 TikTok. It鈥檚 our top 3 performing post of all time.
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Peyton O'Brien retweeted
This video celebrating the 11 year anniversary of the Supreme Court鈥檚 marriage equality ruling has now surpassed 30 million views on @HQNewsNow鈥檚 TikTok. It鈥檚 our top 3 performing post of all time.
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Peyton O'Brien retweeted
long story short, @peytonmobrien is constantly raising the bar and doing it flawlessly in her role as HQ's TikTok strategist.
This video celebrating the 11 year anniversary of the Supreme Court鈥檚 marriage equality ruling has now surpassed 30 million views on @HQNewsNow鈥檚 TikTok. It鈥檚 our top 3 performing post of all time.
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