Jordan P. Anderson | Video Producer (@JordanPAnderson) header
Jordan P. Anderson | Video Producer (@JordanPAnderson) profile picture

I produce the launch videos that have earned over 50M+ views and $50M+ in revenue for AI startups.

SF, NYC, Remote
Joined March 2014
Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)Photo by Jordan P. Anderson | Video Producer (@JordanPAnderson)
Getting to produce the Project Eclipse keynote is the kind of thing you don't take for granted. Proud of the team that carried it home. Incredible effort from everyone at @circleapp
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i've had to stop watching @Rasmic on the couch... because every video - I need to run and get my computer so I can implement this workflow.
Grok @bot is so integrated in my work that I genuinely cannot live without it Here are 7 ways I've been using Grok @bot my favourite personal agent 00:00 Intro 00:28 Fine-tuning my own models 04:22 Building apps with REA 04:57 Sponsor: Firecrawl 06:37 How I built Glide 07:29 The secret: my skills repo (rstack) 08:46 Managing my finances 10:24 My content pipeline 11:38 Can AI edit my videos? 12:27 Family stuff 13:43 Running my home lab 14:38 Ras Cloud dashboard tour 16:35 My team of bots 17:18 Why Grok Bot wins 17:41 Outro
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holy... there is no niche that's too small. money is out there, gentlemen. go out and get it.
Introducing CampusLaunch, the world's first sorority marketing agency. We’ve generated 65 million views for Nike, FOX, BodyArmor, and more. Here’s how I started and scaled the idea: Less than a year ago, I was working an investment banking job. I was in my cubicle, scrolling on TikTok, when I saw a video of 150+ Arizona sorority girls doing a choreographed dance video. The video had 43 million views. Then I realized something: Brands desperately wanted to reach Gen Z. Sororities desperately wanted to become influencers. Nobody was connecting the two. So, while at my 9-5, I posted a tweet about sororities becoming the next NIL. The tweet got millions of views. BodyArmor, Kalshi, and Gymshark booked calls. So I did what any logical man would do: I quit my job with 0 clients. All I knew was that I had product market fit. In those 10 months, I: - Connected with hundreds of sororities across the country - Cold messaged 100+ brands per day - Sent personalized loom videos to fortune 500 CEO’s Now, we are working with FOX on Hollywood level trailer promotions. If you have any questions on starting a business, I’ll read through every comment.
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Need to charge extra for the guru wall.
everything we added to my studio in Miami this month. what should we add next?
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This is the K-shaped graph of launch videos. Half the clients shoot down to zero-cost productions. The other half shoot up to premium-level storytelling.
I made our launch video using Claude in 1 hour. It brought us >100 new sign ups in 10 hours. Sharing some tips in the video below.
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Just got my new MacBook. The image quality is sick!
We brought Touch to the Mac! From the all-new iPad mini to the 14-inch MacBook Pro and iMac... and now MacBook Pro with PROLED XDR Display and Touch, creators have new tools to do their best work yet.
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Looks promising. Now need to see the full 2 hour walkthrough.
Formats Studio is out for Mac ❤️ give your agent an editor. Claude Code, Codex and GitHub Copilot cut, caption, grade and animate on a real timeline, and every edit stays yours to touch and undo. This launch film was made in Formats. try out : formats.app
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Every startup marketer, content team...I'm begging you. Spill your guts. Tell us everything.
A year ago @slashapp had zero posts on socials & no marketing team. Today we’re at 20M+ impressions & tens of thousands of followers. Up until now the entire content team has been 2 people. This is how I've used AI to make this possible:
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Hey, I'm Jake. This is what I do. You could call me a creative director. Or you could just call me creative. I wore a few hats on this one, and wanted to take you inside how I brought it to life on a tight turnaround. (this vlog had zero production budget, fyi)
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I grew our UGC campaign to 13M+ views within 60 days. here's how I'd rebuild it within a week.
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Generic AI: "You're right. I should've been building something. Instead I told you all about it." Circle AI: "Done. You want customers too? Here."
Most business copilots don't actually work. Circle AI does.
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Jordan P. Anderson | Video Producer retweeted
Today is my anniversary of joining @commas 🎉 Here are the biggest learnings from running my own agency to joining a nearly $1 billion startup: - DO MORE I used to overthink decisions every day, wouldn't take on deals if the optics weren't perfect, and took too long preparing for opportunities instead of just diving into them. - SURROUND YOURSELF WITH KILLERS Unless you plan on staying small, don't accept mediocracy from your team. Hire the best (culture + talent), even if they're more "expensive". They make you a lot more money. - GET AGGRESSIVELY CREATIVE If you wanna make any deal happen, then find a way to make it happen. Take some risk. - MOVE FAST Take on big risk but move so fast that by the time that deal actualizes, regardless of whether or not it was a good or bad decision, you have already made two or three other good decisions in that time that outweigh them - BE EVERYWHERE Be in every room, as many meetings as possible, and keep connecting as no relationship is invaluable. Also aggressively protect your time. - THERE'S MORE THAN ONE FUNNEL Coming from the info space we're all used to the same few funnels. There are so many different ways to get creative and generate lots of revenue. Partnerships, JV's, attribution models, paid ads, massive organic launches, etc. get more creative. - CONTENT CONTENT CONTENT Create really dope, high-quality content and get a lot of eyeballs on it. Huge for positioning, investors, etc. Expensive but worth it. This is completely different advice than I'd give you a year ago. This is what it takes to build something huge. Congrats to me.
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BTS is a must for every launch you have coming up
last week, @theantheaguo and I launched our YC startup @lumeriaskin, earned 2m+ views across platforms, and sold out our first batch in <24 hours. the video took over two weeks to make and lots of heart, soul, & late nights. here's how we did it. 💛
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Jordan P. Anderson | Video Producer retweeted
How will creators actually stand out in 2027? From someone whose creator business earned $769,000 last year, here are 12 opportunities I'd be paying attention to: 🧵
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Jordan P. Anderson | Video Producer retweeted
Introducing Circle Eclipse nitter.cf/i/broadcasts/1pKdRRXlq…
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Jordan P. Anderson | Video Producer retweeted
Excited for the keynote tomorrow!
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Every one in your audience is asking “Is this AI?” And the AI giants themselves have to over-compensate to avoid this question. The process is story. Always has been.
Developers told us building with Codex feels like flying. Go behind the build of Time to Fly 📷
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